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    Taite Floor
    Home » The UK’s most picturesque places to move to – Taite Floor
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    The UK’s most picturesque places to move to – Taite Floor

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    Britain is home to bountiful countryside, quaint villages, charming market towns and stunning cities, and with the UK property market enjoying a boom since last July, demand for property is still strong and prices are still on the rise.  

    Our latest Home Improvement Trends Report revealed that more than a quarter of UK homeowners (29%) want to move house this year to get more outside space, and 25% want a bigger home.

    So, to offer some inspiration for people looking to relocate, we analysed hashtags for over 500 towns and cities in the UK to reveal which are considered the most picturesque. Taking into account population size for each place, we’ve dug into which have the most photos taken per capita, to discover the most photographed places around the UK.

    If you’re keen to upsize but would prefer to improve and not move, find local tradespeople who can help with kitchen extensions, loft conversions or take a look at our cost guides to see how much different jobs could cost.

    The UK’s top 20 most picturesque places to live in

    Durham Castle and Cathedral on their rock above the city, and Framwellgate Bridge spanning the River Wear.

    Newquay Beach on a hot summers day

    Old narrow cobbled street with stone houses, Barn Hill and All Saints Place, Stamford, Lincolnshire.

    Scarborough, Yorkshire.

    Manchester City building

    Deckchairs on Brighton Pier

    Beautiful view of college in Cambridge with people punting on river cam

    Falmouth waterfront seen from the sea. Cornwall.

    York shambles alley

    Warwick Castle

    Albert dock in Liverpool during a sunny day.

    Hertford Bridge, popularly known as the Bridge of Sighs, is a skyway joining two parts of Hertford College over New College Lane in Oxford.

    Classic view of the Iconic Tyne Bridge spanning the River Tyne between Newcastle and Gateshead

    Street view of the historic Royal Mile, Edinburgh, Scotland

    London, England – The bank district of central London with famous skyscrapers and other landmarks at sunset with blue sky.

    View of historical Ely Cathedral from Cherry Hill Park in summer. Ely, Cambridgeshire.

    Medieval half-timber houses and Stour river in Canterbury Old Town, Kent.

    Babbacombe beach in Torquay, Devon coast, view from above

    View of sea at low tide and beach in Kingsgate Bay in Margate.

    Inverness Castle in the Highlands of Scotland

    Our research shows Durham is the most Insta-worthy place to live in the UK. More than 2.5 million photos of Durham have been shared on Instagram; with a population of just over 50,000, that means for every inhabitant, 50 photos are shared online, making it the most photographed place in the UK.

    Cornish surfing town Newquay follows as the second most scenic place in the UK with 42 photos shared per capita, and Stamford in Lincolnshire is third, with 32 photos shared per person.

    Scarborough, with almost 2 million Instagram photos and a population of just over 60,000, boasts 31 photos per resident, which lands the North Yorkshire town in fourth. In fifth, with 30 Instagram shots per capita, it’s the northern city of Manchester, with a whopping 16.5 million shots and a population of just over 550,00.

    The top 100 most photographed places in the UK (positions 1 -50)

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Durham 2,601,061 County Durham North East 51,837 50.18
    2 Newquay 909,883 Cornwall South West 21,889 41.57
    3 Stamford 653,624 Lincolnshire East Midlands 20,558 31.79
    4 Scarborough 1,901,394 North Yorkshire Yorkshire Humber 61,525 30.90
    5 Manchester 16,468,992 Greater Manchester North West 554,400 29.71
    6 Brighton 7,075,737 East Sussex South East 241,999 29.24
    7 Cambridge 4,319,044 Cambridgeshire East 149,023 28.98
    8 Falmouth 684,587 Cornwall South West 23,968 28.56
    9 York 4,554,540 North Yorkshire Yorkshire Humber 161,994 28.12
    10 Warwick 851,832 Warwickshire West Midlands 32,718 26.04
    11 Liverpool 14,833,871 Merseyside North West 579,256 25.61
    12 Oxford 4,146,065 Oxfordshire South East 163,967 25.29
    13 Newcastle upon Tyne 5,646,656 Tyne and Wear North East 281,842 20.03
    14 Edinburgh 9,581,542 Edinburgh Scotland 488,050 19.63
    15 London 150,696,691 London London 8,907,918 16.92
    16 Ely 335,558 Cambridgeshire East 20,255 16.57
    17 Canterbury 1,028,006 Kent South East 62,767 16.38
    18 Torquay 822,303 Devon South West 50,645 16.24
    19 Margate 870,828 Kent South East 64,757 13.45
    20 Inverness 621,240 Highland Scotland 47,290 13.14
    21 Chichester 405,584 West Sussex South East 31,831 12.74
    22 Elgin 314,565 Moray Scotland 24,760 12.70
    23 Salisbury 582,638 Wiltshire South West 46,309 12.58
    24 Whitstable 418,108 Kent South East 33,505 12.48
    25 Stirling 466,113 Stirling Scotland 37,610 12.39
    26 Stratford-upon-Avon 352,699 Warwickshire West Midlands 29,565 11.93
    27 Glasgow 7,250,125 Glasgow Scotland 612,040 11.85
    28 Leeds 5,680,914 West Yorkshire Yorkshire Humber 503,388 11.29
    29 Cardiff 3,856,221 South Glamorgan Wales 350,558 11.00
    30 Norwich 2,112,233 Norfolk East 195,761 10.79
    31 Bristol 6,143,946 Bristol South West 571,922 10.74
    32 Seaford 246,106 East Sussex South East 23,463 10.49
    33 Buxton 234,963 Derbyshire East Midlands 22,661 10.37
    34 Belfast 3,389,541 County Antrim
    County Down
    Northern Ireland 328,937 10.30
    35 Airdrie 381,749 North Lanarkshire Scotland 37,410 10.20
    36 Nottingham 3,159,808 Nottinghamshire East Midlands 311,823 10.13
    37 Worcester 1,032,706 Worcestershire West Midlands 103,769 9.95
    38 Blackpool 1,444,818 Lancashire North West 145,722 9.91
    39 Bournemouth 1,937,855 Dorset South West 198,727 9.75
    40 Preston 961,334 Lancashire North West 99,198 9.69
    41 Harrogate 715,478 North Yorkshire Yorkshire Humber 74,426 9.61
    42 Lichfield 324,849 Staffordshire West Midlands 33,816 9.61
    43 Hastings 896,002 East Sussex South East 93,592 9.57
    44 Exmouth 329,133 Devon South West 35,438 9.29
    45 Hitchin 335,888 Hertfordshire East 36,202 9.28
    46 Hertford 261,531 Hertfordshire East 28,860 9.06
    47 Broadstairs 220,558 Kent South East 24,543 8.99
    48 Cheltenham 1,058,353 Gloucestershire South West 117,843 8.98
    49 Ashford 255,472 Surrey South East 28,676 8.91
    50 Sevenoaks 277,787 Kent South East 31,402 8.85

    Top five most photographed places in the South East

    Deckchairs on Brighton Pier

    Hertford Bridge, popularly known as the Bridge of Sighs, is a skyway joining two parts of Hertford College over New College Lane in Oxford, England,UK, Europe – city landmark

    Medieval half-timber houses and Stour river in Canterbury Old Town, Kent, England

    View of sea at low tide and beach in Kingsgate Bay in Margate, UK

    Chichester Cathedral and Surrounding Grounds

    One of the UK’s most famous seaside destinations takes the top spot in the South East. It’s no surprise really that Brighton, with two piers, an expansive beach and vibrant culture, is the most photographed place.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Brighton 7,075,737 East Sussex South East 241,999 29.24
    2 Oxford 4,146,065 Oxfordshire South East 163,967 25.29
    3 Canterbury 1,028,006 Kent South East 62,767 16.38
    4 Margate 870,828 Kent South East 64,757 13.45
    5 Chichester 405,584 West Sussex South East 31,831 12.74

    Top five most photographed places in the South West

    Newquay Beach on a hot summer day

    Falmouth waterfront seen from the sea. Cornwall, England, UK.

    Babbacombe beach in Torquay, Devon coast, United Kingdom, view from above

    Salisbury Cathedral

    Bristol Cityscape, natural colours

    Cornish surfer town Newquay boasts stunning natural scenery and one of the most famous beaches in the UK, Fistral Beach. Home to one of Europe’s biggest beach festivals and previously part of the professional surfing circuit, the quaint laid-back town also offers tropical gardens, a zoo and an aquarium.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Newquay 909,883 Cornwall South West 21,889 41.57
    2 Falmouth 684,587 Cornwall South West 23,968 28.56
    3 Torquay 822,303 Devon South West 50,645 16.24
    4 Salisbury 582,638 Wiltshire South West 46,309 12.58
    5 Bristol 6,143,946 Bristol South West 571,922 10.74

    Top five most photographed places in Yorkshire and the Humber

    Scarborough, Yorkshire, England

    York shambles alley sunset dusk, York Englsnd UK

    Leeds town hall used for concerts and civic functions. image no 219.

    Harrogate Bridge Yorkshire

    The view of the fountain in the Peace Gardens with the neo-Gothic building of Sheffield Town Hall on the background. Sheffield. England

    Britain’s ‘original seaside resort’, Scarborough, averages 31 photos on Instagram per resident, the highest of all places in Yorkshire and the Humber. Boasting two beaches, exciting attractions and a rich history, visitors have been holidaying in Scarborough for almost 400 years!

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Scarborough 1,901,394 North Yorkshire Yorkshire Humber 61,525 30.90
    2 York 4,554,540 North Yorkshire Yorkshire Humber 161,994 28.12
    3 Leeds 5,680,914 West Yorkshire Yorkshire Humber 503,388 11.29
    4 Harrogate 715,478 North Yorkshire Yorkshire Humber 74,426 9.61
    5 Sheffield 3,841,995 South Yorkshire Yorkshire Humber 544,402 7.06

    Top five most photographed places in the East Midlands

    Old narrow cobbled street with stone houses, Barn Hill and All Saints Place, Stamford, Lincolnshire, England,UK

    Picturesque view of typical stone buildings in Buxton from the park gardens.

    View of historical houses in the old town of Nottingham, England

    Aerial photo of the beautiful beach in the town of Skegness showing the large sandy beach on a beautiful sunny say

    Winter sunlight falls on East Bank Lighthouse famous for The Snow Goose, against a stormy sky in Sutton Bridge, River Nene, Spalding, Lincolnshire

    Widely regarded as one of the UK’s finest towns, Stamford has a host of 17th and 18th century stone buildings, old timber-framed buildings and five medieval parish churches – and with 653,624 photos posted on Instagram, and a population of just over 20,000, it’s the most photographed place in the East Midlands.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Stamford 653,624 Lincolnshire East Midlands 20,558 31.79
    2 Buxton 234,963 Derbyshire East Midlands 22,661 10.37
    3 Nottingham 3,159,808 Nottinghamshire East Midlands 311,823 10.13
    4 Skegness 193,212 Lincolnshire East Midlands 25,221 7.66
    5 Spalding 264,080 Lincolnshire East Midlands 35,135 7.52

    Top five most photographed places in the West Midlands

    Warwick Castle

    Anne Hathaway’s Cottage where Shakespeare courted his future wife Stratford-upon-Avon

    Worcester Cathedral in Worcestershire, England, seen across the River Severn on a fine spring evening. The Cathedral was built between 1084 and 1504.

    Lichfield Cathedral from above

    Kenilworth Castle at sunset

    Perched on the river Avon – the county town of Warwick, is known for its medieval castle, which was founded by William the Conqueror. Almost a million photos of Warwick have been shared on Instagram, which means it takes the top spot for the most photographed place in the West Midlands.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Warwick 851,832 Warwickshire West Midlands 32,718 26.04
    2 Stratford-upon-Avon 352,699 Warwickshire West Midlands 29,565 11.93
    3 Worcester 1,032,706 Worcestershire West Midlands 103,769 9.95
    4 Lichfield 324,849 Staffordshire West Midlands 33,816 9.61
    5 Kenilworth 183,299 Warwickshire West Midlands 21,490 8.53

    Top five most photographed places in the East

    Beautiful view of college in Cambridge with people punting on river cam

    View of historical Ely Cathedral from Cherry Hill Park in summer, Ely, Cambridgeshire

    Aerial view of Norwich Cathedral located in Norwich, Norfolk

    Photo of lavenders taken in a farm in Hitchin, Hertfordshire

    Reflections on the waters of the river Lea

    Well known for its prestigious university, Cambridge is perhaps one of the UK’s most famous cities. It’s not surprising so many visitors flock here every year. Located on the river Cam, just 55 miles from London, Cambridge offers punting on the river, exquisite architecture and a world-leading university.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Cambridge 4,319,044 Cambridgeshire East 149,023 28.98
    2 Ely 335,558 Cambridgeshire East 20,255 16.57
    3 Norwich 2,112,233 Norfolk East 195,761 10.79
    4 Hitchin 335,888 Hertfordshire East 36,202 9.28
    5 Hertford 261,531 Hertfordshire East 28,860 9.06

    Top five most photographed places in the North East

    Durham Castle and Cathedral on their rock above the city, and Framwellgate Bridge spanning the River Wear

    Classic view of the Iconic Tyne Bridge spanning the River Tyne between Newcastle and Gateshead

    St Marys lighthouse at low tide from the rocks

    Longsands beach, Tynemouth

    Stairway down to Seaham Hall Beach in County Durham.

    According to our research, Durham is the most picturesque place to live in the UK, and it’s also the most photographed place in the North East, with a whopping 50.18 photos taken per capita. Locals are spoilt for choice, with Durham’s cathedral, castle, River Wear and botanical gardens all providing perfect backdrops for photographs.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Durham 2,601,061 County Durham North East 51,837 50.18
    2 Newcastle upon Tyne 5,646,656 Tyne and Wear North East 281,842 20.03
    3 Whitley Bay 233,235 Tyne and Wear North East 37,058 6.29
    4 Tynemouth 307,664 Tyne and Wear North East 68,530 4.49
    5 Seaham 100,665 County Durham North East 22,579 4.46

    Top five most photographed places in the North West

    Manchester City building

    Albert dock in Liverpool during a sunny day

    Blackpool Tower and Central Pier Ferris Wheel, Lancashire

    Miller Park, Preston, showing features from the ornamental fountain

    St Bartholomew’s Church, Wilmslow

    Steeped in industrial history, Manchester was a textile powerhouse in the 18th century. Often dubbed the capital of the north, Manchester is not only the city that gave birth to Oasis, it’s rich in culture and Victorian architecture and it makes a great place to explore or live in. 

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Manchester 16,468,992 Greater Manchester North West 554,400 29.71
    2 Liverpool 14,833,871 Merseyside North West 579,256 25.61
    3 Blackpool 1,444,818 Lancashire North West 145,722 9.91
    4 Preston 961,334 Lancashire North West 99,198 9.69
    5 Wilmslow 322,718 Cheshire North West 37,400 8.63

    Top five most photographed places in Northern Ireland

    The Belfast City Hall at Donegall Square in Belfast, Northern Ireland

    Bangor Marina and sea front

    Derry, North Ireland. Aerial view of Derry Londonderry city center in Northern Ireland, UK. Sunny day with cloudy sky, city walls and historical buildings

    Ruins of medieval Dunluce Castle, cliffs, bays and peninsulas. Northern coast of County Antrim, Northern Ireland, UK. Aerial view.

    Silent Valley Mountain Park, Newry , Northern Ireland

    Northern Ireland’s capital, Belfast, with well over 3 million photos posted to Instagram, is the most photographed place in Northern Ireland. Famously, it was also the birth place of the Titanic.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Belfast 3,389,541 County Antrim
    County Down
    Northern Ireland 328,937 10.30
    2 Bangor 367,570 County Down Northern Ireland 61,401 5.99
    3 Derry/Londonderry 458,755 County Londonderry Northern Ireland 83,125 5.52
    4 Antrim 121,718 County Antrim Northern Ireland 23,353 5.21
    5 Newry 104,184 County Armagh
    County Down
    Northern Ireland 26,893 3.87

    Top five most photographed places in Scotland

    Street view of the historic Royal Mile, Edinburgh, Scotland

    Inverness Castle in the Highlands of Scotland

    Photo of ancient Elgin cathedral in Scotland

    Stirling Castle on a wintery Scottish day just before sunrise hits the castle

    Bridge across the Clyde in Glasgow, Scotland

    The Scottish capital, Edinburgh, is also the most photographed place in Scotland. Home to one of the world’s top universities, along with Scotland’s crown jewels and the majestic Arthur’s Seat, Edinburgh is steeped in history and it’s a magical place to live or visit.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Edinburgh 9,581,542 Edinburgh Scotland 488,050 19.63
    2 Inverness 621,240 Highland Scotland 47,290 13.14
    3 Elgin 314,565 Moray Scotland 24,760 12.70
    4 Stirling 466,113 Stirling Scotland 37,610 12.39
    5 Glasgow 7,250,125 Glasgow Scotland 612,040 11.85

    Top five most photographed places in Wales

    Cardiff Bay, Pierhead Building, Wales Millennium Centre

    Rhossili Bay in Swansea, Wales

    Penarth waterfront with flowers on a summer morning with Penarth Pier in the background.

    Pontcysyllte Aqueduct, built by Thomas Telford, and a World Heritage Site, reflecting in the River Dee, with people walking across, near Llangollen, County Borough of Wrexham, Wales.

    Aerial view, photography of the famous Welsh holiday destination Prestatyn near Rhyl and Southport, Glorious beaches and safe family holidays by the seaside in Wales

    Wales’ capital, Cardiff, was recently described as the ‘epitome of cool’ by the Lonely Planet Travel Guide. The cosmopolitan city is a friendly, affordable and exciting destination that’s home to around 350,000 residents. With almost 4 million photos shared to Instagram, it’s also the most photographed place in Wales.

    Rank City/Town Instagram photos County Region Population Photos per person
    1 Cardiff 3,856,221 South Glamorgan Wales 350,558 11.00
    2 Swansea 1,288,549 West Glamorgan Wales 184,436 6.99
    3 Penarth 165,831 South Glamorgan Wales 29,388 5.64
    4 Wrexham 240,722 Clwyd Wales 61,548 3.91
    5 Rhyl 74,511 Clwyd Wales 25,994 2.87

    The top 100 (positions 51-100) most photographed places in the UK

    Rank City/Town Instagram photos County Region Population Photos per person
    51 Wilmslow 322,718 Cheshire North West 37,400 8.63
    52 Bedford 790,115 Bedfordshire East 92,405 8.55
    53 Kenilworth 183,299 Warwickshire West Midlands 21,490 8.53
    54 Exeter 1,051,152 Devon South West 123,379 8.52
    55 Reigate 197,200 Surrey South East 23,391 8.43
    56 Shrewsbury 618,135 Shropshire West Midlands 73,838 8.37
    57 Weymouth 446,520 Dorset South West 55,174 8.09
    58 Aberdeen 1,620,727 Aberdeen Scotland 200,680 8.08
    59 Royal Tunbridge Wells 466,152 Kent South East 60,570 7.70
    60 Skegness 193,212 Lincolnshire East Midlands 25,221 7.66
    61 Farnham 204,691 Surrey South East 27,056 7.57
    62 Spalding 264,080 Lincolnshire East Midlands 35,135 7.52
    63 Hereford 473,444 Herefordshire West Midlands 63,689 7.43
    64 Caterham 168,727 Surrey South East 23,013 7.33
    65 Frome 199,857 Somerset South West 27,372 7.30
    66 Southampton 1,960,004 Hampshire South East 269,231 7.28
    67 Portsmouth 1,805,654 Hampshire South East 248,479 7.27
    68 Sheffield 3,841,995 South Yorkshire Yorkshire Humber 544,402 7.06
    69 Swansea 1,288,549 West Glamorgan Wales 184,436 6.99
    70 Birmingham 8,043,092 West Midlands West Midlands 1,153,717 6.97
    71 Altrincham 382,523 Greater Manchester North West 55,531 6.89
    72 Southport 642,176 Merseyside North West 93,426 6.87
    73 Redhill 255,295 Surrey South East 37,383 6.83
    74 Yate 208,728 Gloucestershire South West 30,626 6.82
    75 Loughton 221,392 Essex East 32,660 6.78
    76 Guildford 576,543 Surrey South East 85,208 6.77
    77 Whitefield 141,720 Greater Manchester North West 21,147 6.70
    78 Maldon 146,112 Essex East 21,810 6.70
    79 Huntingdon 171,950 Cambridgeshire East 25,908 6.64
    80 Weybridge 199,653 Surrey South East 30,145 6.62
    81 Cleethorpes 259,248 Lincolnshire Yorkshire Humber 39,188 6.62
    82 Dundee 962,887 Dundee Scotland 148,280 6.49
    83 Faversham 132,043 Kent South East 20,468 6.45
    84 St Albans 559,102 Hertfordshire East 86,961 6.43
    85 Whitley Bay 233,235 Tyne and Wear North East 37,058 6.29
    86 Stroud 212,673 Gloucestershire South West 34,173 6.22
    87 Berkhamsted 133,184 Hertfordshire East 21,435 6.21
    88 Ramsgate 263,329 Kent South East 42,632 6.18
    89 Falkirk 220,653 Falkirk Scotland 35,850 6.15
    90 Clevedon 128,379 Somerset South West 21,117 6.08
    91 Formby 141,779 Merseyside North West 23,365 6.07
    92 Folkestone 320,464 Kent South East 52,954 6.05
    93 Bangor 367,570 County Down Northern Ireland 61,401 5.99
    94 Eastbourne 673,275 East Sussex South East 113,646 5.92
    95 Newbury 246,088 Berkshire South East 41,883 5.88
    96 Bury St Edmunds 246,331 Suffolk East 41,940 5.87
    97 Whitehaven 136,994 Cumbria North West 23,668 5.79
    98 Penarth 165,831 South Glamorgan Wales 29,388 5.64
    99 Doncaster 635,297 South Yorkshire Yorkshire Humber 114,900 5.53
    100 Derry/Londonderry 458,755 County Londonderry Northern Ireland 83,125 5.52

    Methodology

    To create the index of the most picturesque places in the UK, Instagram hashtag data was calculated for the 500 largest towns and cities in the UK. Population data was sourced from: https://www.thegeographist.com/uk-cities-population-1000/.

    Some place names were removed from the analysis if the word was associated with something else, for example Rugby had to be discounted as many of the photos on Instagram were related to the sport and not the place.

    The total number of photos for each location’s key hashtag, for example #London, #Truro, #Ely, was then divided by the population for that place to reveal the Instagram photos per capita. The higher the number, the more picturesque the place.

    Data correct at 15.08.21

    Sources:

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